What is Domain Authority? Growing up with parents born in the 40s I always visualised a DA as a Duck's Arse, a 50s style of haircut, but as I've developed into a web designer I now know a more lucrative meaning: DOMAIN AUTHORITY. Put simply, the DA is the score search engines award to your
I'll come clean - Google "copywriter Great Yarmouth" and I'm number one on the search. The problem is no-one and I mean no-one is searching for that term. I know as I pay a hefty subscription for a tool to help businesses with SEO. So, before I pat my back at sitting loftily for copywriter
Why isn't my business on page one of Google? We all long to be on Google page one for the various search terms our business is optimised for. Someone is visiting a relative in hospital, they google "florists in Norwich", quick scan and they call or pop in there. They're unlikely to go to page
Before I begin, let me just make it absolutely clear that this is not a question I get asked daily. It is not something that crops up when I’m waiting for a soya latte in Pret, or walking the dog. I don’t make apocryphal questions up to suit some blog post. But. When people actually
Google Analytics should be on your website - and if it's not, sort it out please, so I can sleep easily. It's not a difficult process to set up and it's made even easier to track when you download the App from the App Store (or if you're poor, Google Play). The App is actually
£18,500, 1987, bought via an estate agent in Shaw. Yes: £18,500. Cost of my first home at the tender age of 22 in Oldham, Greater Manchester in 1987. It was cheap for a reason. My salary as a probationary English teacher was £8,137 or £425 a month which was decent back then, when the house
This business began as a freelance writing service, a one-man band, busking street-side with words. Like all good things though, it’s grown and developed a life of its own. My intention, in November 2015, after I bid a final farewell to education, was to write. Not “War and Peace” but something more prosaic – write
Partnerships sink ships. Harland and Wolff. They sank a ship in April 1912. Did you know that 80% of business partnerships fail?
A question I occasionally get asked by clients, who pay me to write or run social media marketing for them, is do you build websites? Short answer: no. Longer answer: depends what you want doing.
How does your business, your estate agency, your letting agency, stand in Google searches? What are you doing about this? What are your monthly outgoings as estate agents on marketing? I bet you roughly know?
I’m a friendly type so I thought it appropriate to talk and share today my understanding of SEO friendly blog posts and blog SEO tips. And how to write these. Read on …
Team GB are doing remarkably well in the Olympics in Rio, sitting second, as I type, in the medals’ table.
Your estate agency may sit near the top of rankings on Google page one, if so well done – but what if it’s doesn’t? Does it matter?
Meet Stuart Walton, freelance writer and copywriter, here listing 25 things I can do for your business. Read on.
A few months ago, I had a conversation about web content with a Manchester designer who wanted me to have a look at his draft of an article he was writing on brochure websites.
We all know headlines, the right headlines, can prod us, coerce us, encourage us into reading more. But the headline, did you know, is the golden buzzer of writing?
I thought I’d blog today about tips on how to get started for Writers Online.
IWent into Norwich today, emancipated, semi-retired, liberated and got into random conversations in various shops. Taken out of context, read here, they might sound like the ramblings of a social misfit, but no the conversations came round to social media and what is Search Engine Optimisation.
In a global internet sense, do localised searches still matter? Do people search for SEO Norfolk, SEO Suffolk etc?
Pinterest is something I use regularly to divert traffic to my website and blog post. Here, I’ll give my tips for creating marketing success from Pinterest.
I miss teaching, miss it so much that whilst Cumberbatch struts his stuff as Sherlock, I blog about the apostrophe.
I deactivated a social media account, Facebook, last week in a fit of impetuous pique, but today I logged back in. Why?
Ok, a bit of a shameless plug as they say on those regional Twitter hours: a blog post about why your company needs a Facebook page.
The estate agent blog is comparatively rare though many forward-thinking companies now realise the importance of posting blogs.
Copywriting Tips? Okay here goes:
Twitter often baffles people. People say “I get Facebook, I don’t get Twitter.”
I had an accidental phone call on Tuesday. You know the type? An SOS, not SEO call.