%name blogging
content marketing

When I occasionally blog on Get Pro Copy or Nest in Norfolk, one of my other companies, I see a spike in visitor numbers on Google Analytics. Makes sense, really. What I also see longer term is a steady rise in search engine rankings. If I blogged weekly, without fail,

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property writing

You could never accuse me of standing still in business! Since being propelled skywards from a metaphorical ejector seat in 2015, I’ve had to learn new things. Old dogs aren’t supposed to be able to do that – but this one has had to. Get Pro Copy was set up

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%name Amazon
web design

I manage other companies social media so I’m always like a ferret down a rabbit hole. I sniff out relevant engaging news daily. This week I read about the inexorable rise in online shopping in the UK and Europe, with only China and the USA bucking the trend. It’s been

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copywriter

Gorleston, Gorleston-on-Sea, is a place we’ve now lived in for 11 years and quite frankly loved living in. It’s a town that’s changed beyond recognition from when we first upped sticks. We moved initially to Jenner Road, on the Paget Estate. This was followed by a long stint on Elmgrove

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Norwich

I know I was fixated with Apple and tried, with counselling and support, to wean myself off this expensive habit, but it sucked me back in. That pesky iOS, suitable for a 3 year old or 93 year old, in its simplicity, made me return as an Apple sheep again.

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%name social media
Social Media Management

Decent website but how are you driving traffic there? I design websites for clients. Done pretty well at it the last year too. 150 projects completed, with more stacked up, in line. I didn’t drive business though solely through this website or blogging prolifically. I’ve built a following, a big

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web design

Why should you use WordPress web design Norwich and elsewhere? I’m not religious at all, not a zealot, but I do try to convert people all the time – firstly into using WordPress web design Norwich and, much to the chagrin (coughs up dictionary) of web developers and agencies locally,

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Great Yarmouth

Are you looking for affordable web design Great Yarmouth – if so, this freelancer can help. If I drive 3 miles down the A143, the congested route of Beccles Road, or the A47 (formerly A11, renamed to make us think we’d got a new dual carriageway?), I arrive in Great

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%name Norwich
Norwich

I don’t gloat when I see a web design agency locally or further afield go under, or cease trading. Far from it, I’ve been there myself in education – when I was metaphorically thrown under a bus – but that trauma is the past, a foreign country, it has become.

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Great Yarmouth

We say it every time we travel down the Acle Straight, towards home, which was Gorleston until 3 years ago, and now Bradwell, a suburb of Great Yarmouth. Not the eponymous “Are we there yet?” but does it still feel like we’re on holiday here? Last weekend, heading back from Norwich  the question,

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web design

I’m a fickle, feckless spender of earnings and having defected from the walled garden of Apple before Christmas to Android and a snazzy Note 9, this week I knocked on the orchard door and asked to be let back in – wearing the metaphorical sackcloth and ashes. Now don’t get

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Norwich

I’ll start with a fairly obvious opening gambit – if anyone on LinkedIn sends me a connection request, followed within nanoseconds by a sales pitch, I turn all Shania Twain. If someone sends a follow up to the message Ive acknowledged with a thanks but no thanks, Shania Twain morphs

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Norwich

Should I start offering web design courses Norwich? Read on. When I was at school, apart from English Literature, the curriculum seemed utterly pointless. The cookery teacher made Gordon Ramsay look a model of patience, maths consisted of repetitive drills, history was about roads and canals, geography was colouring in

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copywriter

Apart from Thorne, Doncaster, a place I spent 18 years in from birth to university, I’ve never remained anywhere as long as we’ve stayed in Norwich, Norfolk. I’ve had a few bad experiences here, in the recent past, in education, but even that, with hindsight, was a massive favour. I

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content marketing

When I launched my first business six years ago, I was smitten by the Google ads offer of £75 in free advertising for Pay Per Click in return for a £25 investment. Seemed an absolute no-brainer back then. I sculpted an enticing advert within the set Google parameters, paid my

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Norwich

Today, someone asked me to meet in Norwich and as I’d intended to meet someone anyway, my diary shouted “Go.”  Normally, client meetings irritate as the time spent over coffee could be spent on actually designing, writing and marketing. I’m not anti-social but have been mightily fed up in the

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freelance copywriter

Starting any business, particularly after paid employment, can be incredibly exciting and daunting, at the same time. You’ve got the fear of leaving the known for the unknown; leaving a salary to risk all on a business idea. We’ve been there ourselves. It’s not an easy decision to make. You

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content marketing

Copywriting, blogging or sharing stories; informing, entertaining, prompting and challenging is one major factor that could make or break your business. In grand terms, it’s called content marketing. Which means providing content that is not sell, sell, sell, but help, help, help and which people read and feel compelled to

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Norwich

I used to like watching property programmes – along with the rest of the population – back in the day. Occasionally, channel surfing, I’ll pause still on “Grand Designs”, “Homes under the Hammer” and “Escape to the Country” and watch for 10 or 15 minutes. I don’t often linger as

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Great Yarmouth

When my nose isn’t pressed firmly to the grindstone of work, which it tends to be nowadays, I often have a 60 minute to 90 minute daily sabbatical of a dog walk with the most recent addition to the family, a rescue border collie, who is delightful. Working from home

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Great Yarmouth

I am a zombie. My daughter is, my wife and son less so. We are the living dead. Walking round with fixed stares. Stares set on screens – living life through a lens, vicariously, whatever you want to call it. Not alone though as most of the population seem glued

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Great Yarmouth

There’s riches in niches, clearly, and I’ll grab a knife, carve that humble pie and eat a slice now, because, I admit to being wrong. There. Said it. A native of Yorkshire admitting fallibility is unheard of. But I’m wrong. You see, in my aim for SEO dominance with this

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Great Yarmouth

I’m of an age when I remember the thud of Yellow Pages and the BT phonebook landing though letterboxes, the free newspaper (which I carry now from the welcome mat to recycling as it lands) and the days of buying newspapers, which seems so arcane, that I actually pinch and

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Norwich

Responsive website design is probably a term you’ve heard of and even perhaps know what it means. I won’t keep you hanging – responsive means it fits to screen on mobile, desktop and tablet. I used to naively think that a web designer created a website and hey presto it

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Great Yarmouth

Seaside towns have a bad reputation: think Blackpool, Bridlington, Rhyl, Great Yarmouth, Hastings. Seasonal tourism, low paid jobs and a poor transport infrastructure, generally. We moved to Gorleston, a major town, south of Great Yarmouth, 11 years ago and have since moved to Bradwell, a generally modern suburb, and I

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copywriter

I realised when the reptilian Gove removed “Of Mice and Men” from the curriculum that my days were numbered in a classroom. I’d taught it for over 20 years and seen the old and newer versions of the dvd repeatedly. I realised too, when I set up this business, that

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Norwich

Christmas this year was a bit of a damp squib as 12 year old daughter, Ruby, was forced to admit that she knew Santa was fictitious and she knew last year too. I became suspicious when I saw the letter to Santa had been replaced by a full Amazon basket,

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Norwich

I don’t claim to be a native of Norfolk at all. We moved here for careers in teaching and a coastal lifestyle 11 years ago and it’s a good place to bring up children and live. The roads are antiquated and that warmth you get from conversations in the north

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%name Norwich web design
Norwich

There’s no easy answer to this. No binary “yes use a freelancer” or “yes use a web design agency Norwich”, assuming you’re in Norwich and would like someone local to complete a revamp or a completely new website. A web design agency often will have more expertise and specialists within

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%name web design Norwich UK
Norwich

SEO. The 2018 equivalent of a box ad in Yellow Pages and one of the most prized ambitions of companies – featuring on Google Page One for a specific search term and failing that, pole position on page 2. Beyond page 2, it’s a lost cause we are told. Getting

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web design

I have business cards wedged in wallets and drawers and occasionally use them, though I do feel ordering 1000 was a tad optimistic, given that they seem to me, at least, to be somewhat archaic. Given that we all carry smartphones in our daily lives, it’s much quicker to add

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%name Manchester
freelance copywriter

I don’t jaunt that often – if jaunt can be made into a verb; but when I do it inevitably involves some Alan Partridge excursions into budget hotels which are invariably paid for by companies who’ve commissioned me.  Premier Inn, Hyde, the home of Britain’s biggest serial killer, Dr Shipman,

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web design

Wouldn’t we all, you may be thinking, with my temerity of asking for more money. The thing is though that self-employment is feast or famine, boom or bust and other clichéd parallels, and you may mutter “cheeky sod” at my front. But bear with me. When I was in employment,

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freelance writer

Whilst you’re sipping your Harvey’s Bristol Cream (oh I do miss that and other alcohol!), your thoughts may turn to 2019 or they may not. I’m always planning ahead, because being freelance and self-employed means you can’t think “Sod it I’ll take January 2019 off and have a much-needed rest.”

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%name 1970s TV
web design

Facets of growing up I remember fondly are my addiction and skill at Taito Space Invaders, the Sunday ritual of watching “Bullseye” and believe it or not, the enjoyment of “Family Fortunes” and “Catchphrase” before the internet existed, as there was little to do, on a council estate near Doncaster.

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%name Paris
copywriter

I’ve never ever understood the mentality that Britain is Great. When we hop across to France, Belgium, Holland, Germany, Italy, Spain et al, I have never once thought “not as nice as Scunthorpe” or “I prefer Oldham” or “Blackpool tower has better views.” No. That’s why the Brexit vote bewildered

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