Category Archives: Social Media Management

The Basics of Social Media Screening for Employers – a guest post

By | Social Media Management | No Comments

Social media is a modern-day phenomenon, allowing people to keep in touch with friends, family, coworkers, and even Internet strangers they’ve never met in person before, rather than requiring in-person, face-to-face communication. The number of people with at least one social media account in the United States has increased significantly each and every year.

For example, not even one-quarter of the United States population had a social media page, ringing in at $24 in 2008. Social media use in America hit the 50% mark sometime between 2010 and 2011, finishing the latter year at 52%. Today, an astounding eighty-one percent of Americans own at least one social media profile. Read More

%name estate agent eggs

Dear Estate Agent – are you time-poor?

By | property writing, SEO, Social Media Management | No Comments

£18,500, 1987, bought via an estate agent in Shaw.

Yes: £18,500.

Cost of my first home at the tender age of 22 in Oldham, Greater Manchester in 1987.

It was cheap for a reason.

My salary as a probationary English teacher was £8,137 or £425 a month which was decent back then, when the house cost slightly more than double my salary.

There were other reasons too.

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%name Labour social media

The biggest Labour swing since 1945 – no politics, just marketing

By | Social Media Management | No Comments

I often blur the distinction between professional neutrality and political affiliation – to the disgust and delight of friends and foes, but instead of talking Canterbury, Ipswich, Kensington and the Labour swing, let’s look at the General Election marketing.

The Maybot went all out for PPC banners – interesting to hear yesterday on Radio 4 news that Google are facing a hefty fine for its unfair promotion of Google Ads.

Every time you googled election 2017, the Conservative website and the mantra Strong and Stable popped up, but despite winning the election, Theresa May actually lost.

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%name twitter marketing dog

Worry about Twitter marketing no more. I will make you grow.

By | Social Media Management | No Comments

Worry about Twitter marketing no more. I will make you grow.

If I had a pound or dollar or euro for every time someone has said to me I don’t get Twitter, I’d be a millionaire or more realistically have £25.

Lots of shrewd social media savvy people just don’t get Twitter.

Neither did I when I started. But I’ve learnt.

I do know now how Twitter works and how I can make Twitter marketing work for you.

Here I’ll give some advice.

Though not in 140 characters.

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