Monthly Archives: January 2018

%name liverpool

Swap the mortar board for a hard hat with a housebuilding degree?

By | property writing | No Comments

I like to see forward thinking from companies and one story that caught my eye over the weekend was the news that Redrow were starting a dedicated degree in housebuilding.

Britain, you all know probably, is facing a housing and skills shortage and Theresa May’s annual target of 300,000 new homes is unlikely to materialise without some dramatic changes of plans.

Redrow has seized the opportunity it appears in creating a BSc in housebuilding, which I expand upon on my sister site, Property Blogs:

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%name gluten

Possible opening chapter to a gluten-filled autobiography?

By | freelance copywriter | No Comments

Please indulge me; this autobiographical tome has been a long time coming. It’s self-centred, as it’s about me, about my life, my family, my career. It may strike you as indulgent and self-obsessed and I apologise, but what it isn’t is a niche piece for diagnosed and undiagnosed coeliacs.

Hopefully humour and personality will shine through, even in its darker moments and there’s a few of those along the way.

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%name business

How to increase sales with a blogging strategy

By | content marketing | No Comments

Companies have at last latched on to the value of a blogging, or content marketing, strategy.

Visit 10 websites at random, go on, of various small businesses and count how many have a news or blog tab. There may not be 10 but there will be a few, I guarantee, because blogging is a great way of getting website traffic and increasing sales.

If you’re cynical, like I am, you may say, “Stuart you would say that, you’re a writer, you’re not going to say it’s a waste of time and money.”

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